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May we suggest

Collecting Guide / April 8, 2020

The Collectors: Abdelilah Chiguer and Norbert Langlois

Paryse Martin Les avaleurs de nuage 2012 COLLECTION NORBERT LANGLOIS Paryse Martin Les avaleurs de nuage 2012 COLLECTION NORBERT LANGLOIS
Paryse Martin Les avaleurs de nuage 2012 COLLECTION NORBERT LANGLOIS Paryse Martin Les avaleurs de nuage 2012 COLLECTION NORBERT LANGLOIS

Co-Founders (with Pascal Champoux) of Galerie 3
Location: Quebec City
Started Collecting: 2007 and 1995
First artworks actively acquired: Martin Bureau, Le principe de la neutralité 2, 2009 (Chiguer); BGL, BGL Mobilité, 1998 (Langlois)

We first met at an exhibition opening in 2011. At the time, Norbert was trying to create a local collectors’ club. A few weeks later we started doing studio visits together and working with the community. We don’t see it as a club so much as a circle of collectors. We’re based in Quebec City, but there are also collectors who’ve joined from other places. We organize events in Montreal. We do activities in Chicoutimi.

Really, it started because, as collectors ourselves, we found there wasn’t enough discussion about collecting. How do you start a collection, for example? We wanted to talk about that. It was also an opportunity to stimulate the art market, and to show how collections work, because a lot of people think you need to be wealthy to buy art. The majority of this circle of collectors—now there are more than 100 people involved—are really just normal people who are interested in art; some are students, some are artists. The only rule is you need to buy one artwork each year.

“Art bridges all different life experiences and interests, and that is a way to build community around art. This is how our small ecosystem should work.”

After the second edition of the Quebec City contemporary art fair in 2014, we decided, with Pascal Champoux, it was time to start a project. We didn’t call it a gallery at first; we began by working with the artists we collect and whose work we love. Our main direction was to represent artists from our generation. Mid- career can be tough for artists, but support from collectors, and institutions and galleries, makes a big difference.

In the beginning, the gallery was not a full-time job; it was a personal project. But the reaction from collectors and artists to our first exhibitions was really great. So after two years, we decided to quit our day jobs. Now as gallerists, we try to talk about artists, about what artworks mean to them and to us. There are many types of collectors. Some, like us, prefer to have a direct relationship with galleries and artists; we often visit artist-run centres, other private galleries, museums… we’re very involved.

This is why we started the gallery with the core values of friendship, respect and education. Art bridges all different life experiences and interests, and that is a way to build community around art. This is how our small ecosystem should work, and we tell that to our collectors. It’s a job and we have to work a lot, but it’s fun—we never thought art would change our lives so much.

This post is adapted from the Canadian Art Collecting Guide, out in our Spring 2020 issue, “Influence.”

This is an article from our Spring 2020 issue, “Influence.”